Reportkey integrations catalog

Marketing reporting integrations: 91 data sources in 9 groups

Ads, analytics, rankings, calls, marketplaces, CRM, email, store orders and Telegram in one client report.

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Marketing data connectors for client reports

The catalog is for agencies, freelancers and in-house teams choosing a reporting tool and checking whether their stack is supported. It lists 91 source pages in nine groups. Each group has its own overview covering the metrics that reach the report, the scenarios it fits and the data caveats to know.

Ad platforms, web analytics, rank trackers, marketplaces, CRMs, email services and store platforms connect through OAuth access, an API key or a token, and can be added to a report once linked. Most call tracking services send calls to Yandex Metrica, and Reportkey reads them from the counter, so for them you connect Metrica rather than the call tracker itself.

All channels land in one document: ad spend next to visits, calls and rankings, with AI insights added to the blocks. The report goes to the client regularly, and your first report takes 5 minutes.

Integrations

Call tracking

21 call services: 16 pass calls to the report through a Yandex Metrica counter, while CoMagic, Sipuni, Zadarma, Telphin.Office and Novofon connect with their own account.

Call blocks show inquiry volume, missed calls, waiting time and the channels that bring callers. How complete they are depends on which fields a service sends to Metrica: some pass nearly everything, others mostly the call itself or a goal.

Call tracking: group overview, metrics and FAQ →

Alloka

Alloka calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Allostat

Allostat calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Callibri

Callibri calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

CallKeeper

CallKeeper calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Calltouch

Calltouch calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Call-tracking.by

Call-tracking.by calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

CallTracking.ru

CallTracking.ru calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

CoMagic

CoMagic calls report: answered and missed calls, waiting and talk time, and campaigns.

K50

K50 calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Mango Office

Mango Office calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

MCN Telecom

MCN Telecom calls from Yandex Metrica: call counts, goals, and sources in client reports.

PrimeGate

PrimeGate calls from Yandex Metrica: call counts, goals, and sources in client reports.

QUON

QUON calls from Yandex Metrica: call counts, goals, and sources in client reports.

Roistat

Roistat calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

UIS

UIS calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Vector

Vector calls from Yandex Metrica: missed calls, waiting time, and sources in client reports.

Voice Connect

Voice Connect calls from Yandex Metrica: call counts, goals, and sources in client reports.

Sipuni

Sipuni call log report: incoming, outgoing, and missed calls, new clients, response and talk time by employee.

Zadarma

Zadarma PBX report: answered and missed calls by extension, talk time, telephony costs, and callback widget requests.

Telphin.Office

Telphin.Office calls report: answered and missed calls, waiting and talk time, by employee and by phone number.

Novofon

Novofon calls report: answered and lost calls, waiting and talk time, employees, and campaigns.

Integrations

SEO and rankings

12 sources: seven rank trackers, Google Search Console and Yandex Webmaster, search demand from Yandex Wordstat, visibility from Keys.so and site checks from PR-CY.

The SEO section is built on the site's rankings for a keyword list in Yandex and Google: trends, gains and losses, and the share of keywords near the top. A project uses one tracker, the one the team already works with: SE Ranking, Topvisor, Pixel Tools, SEOWORK, Arsenkin, Rush Analytics or SeoLib. Search Console and Webmaster add the site's search impressions, clicks and queries, Wordstat adds phrase demand, Keys.so adds domain and competitor visibility, and PR-CY adds technical checks.

SEO and rankings: group overview, metrics and FAQ →

Arsenkin

Keyword rankings from Arsenkin by search engine, with a trend chart.

Google Search Console

Google search performance of the client site: impressions, clicks, CTR, average position, top queries, and landing pages.

Pixel Tools

Keyword rankings from Pixel Tools by search engine, with a trend chart.

Rush Analytics

Keyword rankings from Rush Analytics by search engine, with a trend chart.

SeoLib

SeoLib rankings by search engine and region, top-10 share, and changes since the first date.

SEOWORK

Keyword rankings from SEOWORK by search engine, with a trend chart.

SE Ranking

Keyword rankings from SE Ranking by search engine, with a trend chart.

Topvisor

Topvisor rankings by keyword group, top-10 share, and changes since the first check.

Yandex Webmaster

Yandex search performance of the client site: impressions, clicks, CTR, average position, and pages in search.

Yandex Wordstat

Yandex Wordstat search demand: query counts and share for project phrases by month, device, and region, plus top related queries.

Keys.so

Keys.so domain analytics: keywords in top 3, 10, and 50, visibility, pages in index, competitors, and lost keywords.

PR-CY

PR-CY site analysis: technical checks, errors and warnings, Yandex SQI, and changes since the previous report with the check date.

Integrations

Advertising

Yandex Direct, Google Ads, VK Ads, Facebook*, VK Community statistics, Yandex Promo Pages, Adfox, Getintent, Hybrid and Huawei Petal Ads.

The ads section shows spend, clicks and campaigns next to website results. For some systems the data arrives through analytics: Yandex Direct spend through Yandex Metrica, Google Ads from the linked GA4 property, so figures can differ from the ad account. VK Community provides community statistics rather than an ad account.

Advertising: group overview, metrics and FAQ →

Facebook* Ads

Facebook* Ads spend, reach, clicks, results, and ads with previews.

Google Ads

Google Ads campaigns, cost, and key events from the linked GA4 property.

VK Community

VK community audience, post views, and engagement.

VK Ads

Summary, campaigns, ads, and audience of the client VK Ads account.

Yandex Direct

Yandex Direct spend, visits, and goals from Yandex Metrica, by campaign.

Yandex Promo Pages

Yandex Promo Pages campaigns: spend, reach, full reads, clickouts, and cost per clickout by campaign and publication.

Adfox

Adfox ad serving statistics: impressions, clicks, and CTR by day, campaign, banner, and placement.

Getintent

Getintent programmatic campaigns: impressions, clicks, CTR, CPM, and conversions by day and campaign.

Hybrid

Hybrid campaigns: spend, impressions, clicks, CTR, CPM, CPC, reach, and post-click and post-view conversions by day, campaign, and banner.

Huawei Petal Ads

Huawei Petal Ads campaigns: spend, impressions, clicks, CPC, installs, and cost per install by day, campaign, and creative.

Integrations

Web and mobile analytics

Yandex Metrica, Google Analytics 4 and AppMetrica: website and mobile app in one report.

Analytics connects advertising to outcomes: visits, traffic sources, goals and popular pages of the website, plus installs and purchases from AppMetrica for mobile apps. Google Analytics connects in its GA4 version only. Calls from the call trackers in the first group also reach the report through the Metrica counter.

Web analytics: group overview, metrics and FAQ →

AppMetrica

AppMetrica installs and purchases of the client mobile app in the report.

Google Analytics

Google Analytics 4 sessions, channels, selected events, and popular pages.

Yandex Metrica

Yandex Metrica visits, traffic sources, goals, and popular pages.

Integrations

Marketplaces and classifieds

8 sources: Ozon and Wildberries sales, in-marketplace ads on Ozon, Wildberries and Yandex Market, Avito listings and ads, and CIAN listings.

For marketplace sellers, Avito specialists and real estate agents: Ozon orders and top products, the Wildberries card funnel from open to buyout, spend and ACoS of in-marketplace ads, and Avito and CIAN listing statistics. External ads and the seller's website sit next to them in the same report.

Marketplaces and classifieds: group overview, metrics and FAQ →

Avito Pro

Avito listings statistics: views, contacts, favorites, and spend by listing and period.

Ozon Seller

Ozon store analytics: orders, ordered amount, units, and top products by day, week, or month.

Wildberries

Wildberries sales funnel by product card: opens, add to cart, orders, buyouts, and conversions.

Ozon Performance

Ozon in-marketplace advertising: spend, impressions, clicks, attributed orders, and ACoS by campaign and product.

Yandex Market Promotion

Yandex Market promotion: boost spend, impressions, clicks, ordered items, boosted revenue, and ACoS by SKU and campaign.

Avito Ads

Avito Ads display and video campaigns: spend in rubles and bonuses, impressions, clicks, CTR, CPC, CPM, and VTR by campaign, group, and creative.

WB Promotion

Wildberries in-marketplace advertising: spend, impressions, clicks, carts, attributed orders, and ACoS by campaign, product, and search cluster.

CIAN

CIAN real estate listings: impressions, views, favorites, leads, calls, and promotion share and spend by listing.

Integrations

CRM systems

15 CRM systems: Bitrix24, amoCRM, RetailCRM, MoySklad, Planfix, Megaplan and industry CRMs for schools, salons and travel agencies.

CRM blocks show what advertising led to: new and won deals, won amount, average deal, lead sources and pipeline stages. Industry systems add their own data: YCLIENTS bookings and visits, GetCourse orders and payments, trial lessons in AlfaCRM, Hollihop and Moyklass, and U-ON.Travel leads and bookings.

CRM systems: group overview, metrics and FAQ →

Bitrix24

Bitrix24 CRM results: new and won deals, won amount, sources, and pipeline stages by day, week, or month.

amoCRM

amoCRM sales results: new and won deals, won amount, sources, loss reasons, and pipeline stages by day, week, or month.

RetailCRM

RetailCRM store results: orders, order and paid amount, average order, and order sources by day, week, or month.

MoySklad

MoySklad sales results: customer orders, paid and shipped amount, returns, and top products by day, week, or month.

Planfix

Planfix CRM results: leads, sales, conversion by source, and deal stages from your saved CRM reports.

Megaplan

Megaplan CRM analytics: new and won deals, deal amount, sales funnel stages, and managers by day, week, or month.

EnvyCRM

EnvyCRM analytics: leads by UTM source, deals by pipeline stage, deal amount, and managers by day, week, or month.

OkoCRM

OkoCRM analytics: new and won deals, deal budget, loss reasons, UTM sources, and managers by day, week, or month.

Aspro.Cloud

Aspro.Cloud CRM analytics: new and won deals by source, deal budget, pipeline stages, and managers by day, week, or month.

GetCourse

GetCourse online school analytics: orders, paid orders, payments, registrations, and UTM sources by day, week, or month.

YCLIENTS

YCLIENTS analytics for salons and studios: bookings, completed visits, no-shows, online bookings, and payments by branch and staff.

U-ON.Travel

U-ON.Travel analytics for travel agencies: leads and bookings by source and UTM, refusals, client payments, and agency margin.

Hollihop

Hollihop analytics for learning centers: leads by ad source and UTM, conversion to students, paid amounts, and refunds by branch.

AlfaCRM

AlfaCRM analytics for schools and learning centers: leads and clients by source, trial lessons, and payments by branch.

Moyklass

Moyklass analytics for schools and kids' clubs: new requests by ad source and UTM, enrollment outcomes, payments, and refunds by branch.

Integrations

Email and SMS

10 messaging services: Unisender, Unisender Go, Mindbox, Altcraft, Mautic, Mailopost, NotiSend, Mailganer, enKod and SMSC.

Mailing blocks show sent and delivered emails, unique opens and clicks, unsubscribes and spam complaints by campaign, and SMS delivery and spend. Mindbox CRM marketing adds orders and revenue from mailings.

Email and SMS: group overview, metrics and FAQ →

Unisender

Unisender email analytics: sent, delivered, unique opens and clicks, unsubscribes, and spam complaints by campaign.

Mindbox

Mindbox CRM marketing analytics: deliveries, opens, clicks, orders, and last-click revenue by channel and mailing.

Altcraft

Altcraft marketing platform analytics: sends, deliveries, opens, clicks, and bounces across email, push, and SMS.

SMSC

SMSC messaging analytics: SMS sent, delivery by status and operator, and spend per period.

Mautic

Mautic marketing automation analytics: emails sent, opens, clicks, unsubscribes, and form submissions by period.

Mailopost

Mailopost email analytics: delivered, bounced, unique and total opens and clicks, unsubscribes, and spam complaints by campaign.

NotiSend

NotiSend email analytics: delivered, bounced, unique and total opens and clicks, unsubscribes, and spam complaints by campaign.

Mailganer

Mailganer email analytics: daily sends, deliveries, opens, clicks, and unsubscribes for campaigns and trigger emails.

enKod

enKod CRM marketing analytics: sends, deliveries, unique opens and clicks by message type, plus subscriber growth.

Unisender Go

Unisender Go transactional email analytics: delivered, bounced, opened, and clicked emails by day and project.

Integrations

Online stores and payments

9 sources: InSales, Ecwid, CS-Cart, WooCommerce, PrestaShop, AdvantShop and Flexbe store platforms, plus YooKassa and CloudPayments payments.

Store blocks show orders, order amount and average order value, paid and cancelled orders, refunds and top products. Payment services add successful and declined payments, amount net of fees and payment methods.

Online stores and payments: group overview, metrics and FAQ →

YooKassa

YooKassa store payments: successful payments, amount after fees, refunds, and payment methods by day, week, or month.

Flexbe

Flexbe website leads: leads by UTM source, page, and form, plus paid online orders by day, week, or month.

InSales

InSales store analytics: orders, order amount, paid orders, average order value, and top products by day, week, or month.

Ecwid

Ecwid store analytics: orders, revenue, refunds, top products, and store visitors by day, week, or month.

CS-Cart

CS-Cart store analytics: orders, order amount, statuses, top products, and vendor sales by day, week, or month.

WooCommerce

WooCommerce store analytics: gross and net sales, orders, refunds, coupons, and top products by day, week, or month.

PrestaShop

PrestaShop store analytics: orders, order total, amount paid, payment methods, and top products by day, week, or month.

AdvantShop

AdvantShop store analytics: orders, order amount, paid and cancelled orders, sales channels, and top products by day, week, or month.

CloudPayments

CloudPayments store payments: successful payments, payment amount, declines with reasons, and refunds by day, week, or month.

Marketing reporting integrations: 91 data sources in 9 groups

Marketing data connectors for client reports

Call tracking

SEO and rankings

Advertising

Web and mobile analytics

Marketplaces and classifieds

CRM systems

Email and SMS

Online stores and payments

Telegram and communities